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Website
A website built around the client’s actual needs
Dedicated Practice Area pages, a clear offer,
answers to key questions and a simple next step.
Book a consultation
→ Marketing for law firms
Lead-to-Client Agency By Karply
We specialize in helping law firms with their marketing and advertising needs.
We rely heavily on referrals.
Enquiries are unpredictable.
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Our website is there, but it doesn’t bring
enough qualified enquiries.
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We don’t have time to constantly create
content and manage marketing.
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We get enquiries, but too many of them
aren’t the right fit.
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Sound familiar?
Робимо так, щоб обрали вас, а не конкурента.
Будуємо шлях від першої рекомендації або пошуку вашої firm до запису на консультацію.
Наведемо простий приклад
Клієнту потрібно продати будинок.
Друг, сестра і колега радять
трьох solicitors.
Тепер у клієнта є три варіанти.
Наша задача — зробити ВАС очевидним вибором.
Referral приводить вас у shortlist.
Далі вирішують довіра, зрозумілість і швидкість відповіді.
One system. Four parts.
What exactly are our services made of?
I would describe them as
four pieces of one system,
all working towards the same goal —
bringing qualified consultations into your calendar.
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Social Media
Social media that builds trust
Potential clients see your expertise
before they decide to get in touch.
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Communication
Fast communication so you don’t lose the client
The chatbot responds immediately, gathers the enquiry details
and helps move the person to the next step.
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CRM + Follow-up
So no enquiry gets lost
Every enquiry enters one system:
who the client is, what they need help with
and what needs to happen next.
One goal
Qualified consultations
From enquiry to consultation
FROM ENQUIRY TO CONSULTATION
Not four separate services.
Four parts of one Lead-to-Client system.
Our approach
We don’t patch potholes.
We build a new road.
We don’t treat marketing as a collection of isolated fixes.
We build the foundation first —
then connect every part into one system.
We don’t treat your website, social media, advertising and communication as separate tasks.
We build one connected journey — from the first time a potential client comes across your firm to a booking in your calendar.
SEO, Google and paid ads can be part of the system, but we don’t want your client acquisition to depend on a single channel.
Because if you switch the ads off — what remains?
Without a strong website, clear positioning, useful content and trust in your firm, the attention can disappear together with the advertising.
That’s why we build the foundation first.
We build your website around the real questions and needs of your potential clients, while developing social media as a long-term asset for your firm.
Your content answers questions, explains rights, breaks down common situations and helps people understand what happens next.
Strong content + design + structure + consistency = trust before the first enquiry.
LSRA sets rules around the advertising of legal services, but that does not mean a solicitor firm cannot communicate its expertise.
Our approach is not:
“We are the best. Choose us.”
It is:
“Here is your situation.
Here is what you need to know.
Here is how the process works.
Here is what happens next.”
We build marketing around usefulness, clarity and consistent presence , and then add SEO, advertising and additional channels on top of that foundation.
Foundation first.
Then scale.
THE PRINCIPLE
We don’t build marketing that only works
while you are paying for ads.
We build a foundation that can be scaled.
Process
How will we work?
Karply process
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01 — First touch
You fill in the brief.
We review what you already have and define your goals.
We also shape the direction for your social media brand style.
02 — We align the details
We prepare a commercial proposal with a clear plan of action.
We align the scope, priorities and sign the agreement.
03 — Now it starts
We add you to the team chat and present the first-month strategy.
We start building the website, content structure and system setup.
We present the work progress and the next action points.
04 — Let’s get to work
We launch the plan and bring the system to life.
At the end of the month we review what worked and adjust the direction.
A clear process, one system and no chaos — so your firm always knows what is happening next.
2-minute test
Find the weak point in your Lead-to-Client journey
Lead-to-Client Test
Find where you are losing potential clients.
Take our 2-minute test
and find out where enquiries are being lost
in your Lead-to-Client journey.
Or we can go through it together during a short consultation.
Or we can go through it together during a short consultation.
2 minutes · Free · No obligation
What you get
What you get
Eight parts of one system.
Tap a card to see what each one actually does for your firm.
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A system that leads clients to a consultation
See more +
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One connected journey
Your website, social media, content, chatbot,
CRM and follow-up do not work separately —
they work as one connected journey.
From the first interaction with your firm → to a booked consultation.
From the first interaction with your firm → to a booked consultation.
Back
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A website that answers “Why you?”
See more +
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More than a list of services
The client sees more than a list of services.
They understand whether your firm is right
for their situation and what to do next.
Back
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Practice Areas that answer questions before the call
See more +
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Built around real client situations
Every key service is built around a real client situation:
how you can help → how the process works → what they need to prepare → what happens next
how you can help → how the process works → what they need to prepare → what happens next
Back
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Communication that doesn’t let an enquiry go cold
See more +
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Respond while they are ready to act
The chatbot responds immediately,
collects the necessary information
and guides the person to the next step.
At the moment they are ready to act — not several days later.
At the moment they are ready to act — not several days later.
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A CRM where every potential client is visible
See more +
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See exactly what happens next
Who contacted you.
What they need help with.
What has already happened.
What the next step is.
So enquiries don’t get lost between inboxes, calls and notes.
So enquiries don’t get lost between inboxes, calls and notes.
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Social media that builds trust before the enquiry
See more +
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Familiar before they need you
Potential clients regularly see your expertise,
your approach and answers to the questions they care about.
When they need a solicitor, your firm is already familiar to them.
When they need a solicitor, your firm is already familiar to them.
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Content that works beyond the life of an ad campaign
See more +
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Content that keeps building value
Not posts “just to stay active”,
but a library of useful content that gradually builds
trust, recognition and reasons to contact you.
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A brand identity people recognise
See more +
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Not another generic law firm
Not another set of scales,
gavels and generic navy blue.
Your firm gets its own visual identity that helps you stand out and be remembered.
Your firm gets its own visual identity that helps you stand out and be remembered.
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Not separate deliverables. One system designed to move people forward.
Portfolio
Our previous work
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YOUR BUSINESS COULD BE HERE
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Why us
Why Karply?
Before we start
You already know three things.
What you will get.
How much it will cost.
When it will be ready.
How much it will cost.
When it will be ready.
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Fixed fee
Clearly agreed deliverables
A systematic approach
Social media included in the strategy
Focused on building a working system — not simply spending your budget on ads
What you will get. How much it will cost. When it will be ready.
